I wrote the book 'Shit Happens! Then Rainbows’ and that title is as good an introduction to me as any! I'm an entrepreneur to the core, starting my first business at the age of 23 in sales – in one of the most highly competitive markets. I learned fast – how to absorb information swiftly, use it intelligently and make corrections early. I also realised you need to embrace the concept of digging deep if you want to innovate and find true success. For me, superficial just doesn’t cut it. As the business grew, I also discovered what it took to build highly-driven teams and develop a culture that supported them. People make a business thrive – and that is especially true in sales. So I needed to hone and refine my skills to better identify potential employees who had a fit beyond what their CV said. And that’s how my love of recruiting started – uncovering deeper connections between the candidates I interviewed and the culture of the business was hugely satisfying. The next logical step was to start a recruitment firm and that’s how WOW was born in 2017. Developing it from the ground up, I was able to re-imagine recruitment from the perspective of a demanding client (formerly me) because I knew exactly what I wanted from a recruitment partner. I also knew what you needed to do to understand candidates better – appraising mindset as much as skill set. In short – only when you understand everything, can you create success for everyone. So at WOW we spend more time with our clients. We ask smarter questions. We look closer for longer. That methodology is known as ‘the WOW-way’. It defines the business and guides everyone who is a part of it. And it’s fuelled our success. In a few short years we’ve gathered an enviable international client list who trust us to find the right fit for them – even from overseas!